Are You Reaching Your Target Audience? 6 Ways to Ensure You Are

Many marketers think that if they can just create the perfect ad campaign, they can exceed their sales goals, get their brand in front of the right people, and improve their entire business. You may find yourself constantly investing in new...

What is the Length of a Successful Marketing Campaign?

Have you ever considered the perfect length of time to run your ad campaign? Run your campaign for too long, and you may notice that it no longer has the impact you were hoping for. You may notice the return on your investment dropping and sales...

Top 7 Ways to Leverage Back to School Time to Your Advantage

Back to school time is always a busy, exciting time in the community. This new school year may look very different for everyone in the country, and what that school year looks like may vary from one person to the next. Everyone, however, is...

How to Target Your Ads with OTT Services

OTT ads have the potential to bring incredible success to their advertisers. Many people use a wide range of devices while streaming content, which makes OTT ads highly effective. Imagine, for example, a realtor who creates an effective OTT ad:...

Marketing During an Economic Downturn

Why it’s Critical to Stay Connected to Your Customers During the COVID-19 Crisis

During this current time of uncertainty, many businesses are struggling to decide what steps to take next. What do you need to do to protect yourself, your employees...