One of marketing’s main goals is to reach as many customers as they can where they’re most likely to engage with the materials. Email marketing is a highly effective marketing strategy in this regard since you can reach a broad audience with...
Integrating your marketing efforts can help you have a much more significant overall impact. Businesses with omnichannel strategies, including seamlessly-integrated email and TV marketing, may see 91% higher customer retention each year than...
Today, we're living in an increasingly digital age. Because of the reliance on digital media today, email marketing is only going to continue to be one of the best methods for connecting with your customers. Simultaneously, direct mail is less...
Sometimes, even savvy people write off email. They may assume that it's no longer as successful as they might hope. Do people use email as much as they use their other platforms? Can a marketer achieve value through email?
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